John Gallagher, the author of Learning Languages in Early Modern England, has a very informative LRB review (archived) of two books on the transmission of information in Early Modern Europe, Postal Intelligence: The Tassis Family and Communications Revolution in Early Modern Europe by Rachel Midura and The Great Exchange: Making the News in Early Modern Europe by Joad Raymond Wren. Anyone interested in the topic should read the whole thing; I’ll excerpt a few bits, starting with the onomastic tidbit that inspired my post title:
The early modern postal system had its origins in medieval northern Italy, on the plains south of the Alps where couriers beetled between Milan and Venice, Verona and Mantua, and where guides could be hired to accompany the intrepid traveller or jaded merchant through Alpine passes. Political intrigue and commercial exigency fed the need for a reliable service. A letter might be marked with the words cito cito cito – ‘quickly quickly quickly’ – to spur on its carrier or adorned with a sketched hangman’s noose as a warning to anyone who threatened to delay or disrupt its progress. The speed with which mail came to traverse the region, and beyond, was due in large part to the work of the Tassis family, which began operating a company of couriers in the Italian city states around 1290. Later, as success brought ennoblement and they sought to distance themselves from their humble beginnings, the Tassis would be known as the House of Thurn und Taxis (which operated the Thurn-and-Taxis Post), but their roots were in the Valle Brembana, below the Alps and not far from the roads that linked Milan to Venice.
Readers of The Crying of Lot 49 are, of course, familiar with the Thurn-and-Taxis monopoly and the the post horn symbol that signifies it (we await silent Tristero’s empire); I was struck by the fact that Taxis was apparently a Latinization of the surname Tassis, but the Wikipedia article says the family name was Tasso and provides this dubious information:
When the Brussels line was raised to the hereditary status of counts in 1624, they needed illustrious lineage to legitimize their intended further ascension to the high nobility. Alexandrine von Taxis commissioned genealogists to “clarify” their origin, who until then had only been considered a family descending from medieval knights who had become merchants. They now claimed, albeit without documentary evidence, that they descended from the Italian noble family Della Torre, or Torriani, who had ruled in Milan and Lombardy until 1311. She then applied to the emperor for a name change. With the Germanization, the coat of arms symbol of the Milanese family, the tower (Torre), became Thurn (an older German spelling, nowadays Turm) and was placed in front of the actual family name Tasso, translated with Taxis (an older German spelling for Dachs = Badger). The tower of the Torriani was added to the badger as a coat of arms. They formally adopted the German form of their name in 1650, including the comital Innsbruck line, which also exists to this day.
How can Thurn be “an older German spelling” of Turm? And, even more pressingly, how can Taxis be “an older German spelling” of Dachs? Is this seventeenth-century nonsense or modern nonsense? At any rate, here’s a passage about the “postal wars”:
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